Fembusters/Promotion
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One would think that the great Hollywood giant Sony would be able to promote a remake of a classic flick without fucking it up. One would be wrong. This subpage covers the epic missteps of the greatest media giant in the world.
Hospital visit
In August 2015, in order to promote the movie or something, the Fembusters visited the pediatric cancer ward at Tufts Medical Center in Boston, in complete costume. Appropriate, given that the movie is the embodiment of cancer. There were tons of photo-ops with kids (who were like 30 years from their parent's condom breaking, or daddy "forgetting" to pull out in time, when the original movie came out, so they totally got the reference), including this one here, which was deleted from Facebook for some reason. Actually, let's take a look at it:
This attempt to capitalize on the misery of sickened children couldn't have been better illustrated by any image than the one above. Anyways, it happened, and 4chan went on a field day with memes and shit, as old media tried to spin it as misogyny 
(archive) instead of incompetence, and Tufts scrambled to remove the image from their social media accounts in order to mitigate any HIPAA violations (and to cover the tracks of whatever hospital administrator allowed this possibly criminal invasion of a public hospital).
But hey, at least it looks like the kids had a good time, and that's all that matters, right?
I wanted to see the Ghostbusters, not cheap cosplay About missing Pics
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Ghostbusters fan day at Sony HQ
On March 2nd, 2016, one day prior to the actual official release of the Fembusters trailer, Sony held a Ghostbusters fan-appreciation event at the official Sony Studio Lot. Here gathered were a ton of vocal Ghostbusters fans for drinks and photos and whatever, culminating with the first look at the Fembusters trailer. Take a look at some excerpts of the event:
The main event; listen to the language in this video and try to see what words and phrases reappear in similar videos Previous Video | Next Video |
As anyone with two braincells to rub together can easily surmise, this "fan-appreciation event" really wasn't actually about showing ANY appreciation for their fans, but was instead a one-dimensional attempt by Sony to manipulate the opinions of normies, skeptical nerds, or anyone else watching the video of the event. Because if those hard core Ghostbuster fans say they liked the trailer, then the Ghostbusters franchise is in "good hands", right? I mean, I CAN trust their opinions, riiiight??
In fact, just watch the various other videos of the fan-appreciation event, and count how many times someone says something like:
- "the franchise is in good hands; they honored its legacy"
- "it exceeded my expectations"
- "I've waited years for this"
- "I was in tears"
In other words, that fan-appreciation event was nothing more than the latest entry from Sony's propaganda machine, which is only made all the more obvious with the near universal despise of the Fembusters trailer, which is completely in spite of all the positive praise for the trailer at the event. You'll never see as much shilling for one idea outside of North Korea. In fact, don't be surprised if someone posts on /tv/ or reddit that they were hired by Sony to be a "fan" at the event, just to pad things up a bit.
But, hey, maybe that's all just a gross exaggeration. Perhaps this IS just genuine fan worship of the franchise, right? It's just a coincidence that everyone literally says the same things when interviewed! They're TOTALLY not on Sony's payroll!! We'll find out when the movie is finally release and the 25% review on Rotten Tomatoes come in.
Movie trailer release
On March 3, 2016, the first official movie trailer for Fembusters was released. And guess what? It's total shit. Here, check it out for yourself.
Also be sure to play the "Fembusters Drinking Game" while watching the trailer: take one shot whenever...:
- there's a "subtle" vagina joke
- a neon ghost appears on screen
- there's a call back to the original Ghostbusters
- there's a blatant rip off of the original Ghostbusters
- Patty acts like a stereotypical sassy black woman
- a lesbian actress licks a phallic object
- there is a clear indication that all of the actresses phoned in their performance
- you finally realize that Death's icy embrace is ultimately preferable to watching this movie
Sony Pictures was SO hot on reusing older material for their movies, they even reused the trailer for Pixels:
Anyways, after the trailer was released, things happened the way you pretty much expected them to: the video was given more Downvotes than Upvotes (it's close to 7 downvotes for every 2 upvotes, and close to 1 million downvotes, making it the most downvoted trailer in YouTube history), people continued to shit on the movie and the trailer, Sony Pictures began to delete comments, and people within Sony are getting fired for failing to produce a viable product.
Or, ok, maybe not "fired", but, y'know... Sony Pictures Consumer Marketing Chief George Leon has "exited his post".
Anyways, despite the fact that it's pretty damn clear that nobody liked the trailer (and therefore, the movie), Sony Pictures refuses to accept that they've made a shitty movie which pissed off loyal Ghostbusters fans. Furthermore, it seems as if Sony Pictures has hired a social media engineering company to try to shift public opinion of the film. For example, they tried to stem the tide of negative downvotes for the trailer by organizing an Upvote campaign, (see related images to the right and below): as you can see, there was clearly an attempt to try to stuff the ballots in the hopes that maybe other people would catch on and "organically" Upvote the video through osmosis, but it obviously didn't work.
Meanwhile, Feminist and SJW bloggers didn't want to accept that "their side" actually made a shitty product, and that critical reaction against Fembusters is clearly due to the content of its character and not their gender... so Feminists and SJWs worked their mental gymnastics overtime to try to find ANY justification for all the negative responses. And as you can imagine, the conclusion they reached was that male fans were being typical sexist, racist shitlord dudebros, as well as every other shallow excuse they could pull from out of their ass. This is because, as we all know, "gender equality" means that only men---and NEVER women---are capable of producing shitty stuff, and therefore any negative critical reaction against something that women have a significant role in is TOTALLY because those critics are infuriated that women would DARE enter a man's domain. (BTW, Stateville University's official Women-only Safe Space is open 24-7-365, and any male student attempting to illegally tresspass will be arrested.) Oh, wait, you say that Second-wave Feminism's fight for equality ALSO included a person's right to criticize a woman's efforts just as they would a man's? When did we agree to that? That would mean we can't play our Victim Card anymore!
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Wait, were half of these articles seriously written by white men? Why yes, yes they were. The name for this phenomenon is commonly known as Airport's Law.
Sony Pictures caught on to this, and they too are blaming the failures of Fembusters on Ghostbusters fans for being sexist. Now they're working with their social medial engineering partners to plant false flag comments on YouTube, depicting a male fans of Ghostbusters being blatantly sexist and racist, in order to give themselves an out when Fembusters is finally released and doesn't go anywhere as well as they expected it to. More details about what and why Sony's been doing what they've been doing can be read below.
Second Trailer
On May 18th, 2016, the Second Official Trailer for the movie was released, on a channel not related to Sony... and, well, you can only imagine how "good" it is, and the reactions to it:
But remember everyone: if you downvote it, it's because you hate women yadda yadda yadda.
Meanwhile, Paul Feig shows how bootyblasted (archive) he's been lately, and especially concerning the reactions to the trailers, and complains informs the readers that the trailers look bad because he's simply not a joke-joke-joke-oneliner-oneliner writer. Instead, he's the kind of writer that puts too much quality into this humor which is just super difficult to translate into a trailer.
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But hey, I guess maybe Paul Feig is right and this movie is going to be good despite the shitty trailers. I mean, it's not like the very concept is terrible or anything, or the idea that the original Ghostbusters actors have unrelated cameos on it, or that SJWs and Feminists have latched onto this film because they somehow are under the delusion that people hate it BECAUSE there are women leads in it, and that therefore criticizing the film means you hate all women and want them to die. And it CERTAINLY has nothing to do with the fact that the film will probably be full of lines like this one:
Nope, Mr. Feig is right; it's clear ALL of us just misinterpreted the trailer, and that's the ONLY reason why there is controversy for the film. I guess we're all just going to have to pay $16 to watch the film in order to acquire the right to criticize it! THAT'LL show 'em!!
And the fact that the cast of Fembusters haven't come out and say ANYTHING about their movie experiences, one way or another, is a complete coincidence.
General First Trailer Reactions
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First Trailer Reactions from Women who have internalized misogyny
Comic Book Girl 19 has internalized misogyny Previous Video | Next Video |
There's also a handy YouTube playlist of a ton of female YouTubers reviewing the Fembusters trailer that goes against the "women love this, and people who hate it are sexist!" narrative that Sony and Feig are pushing, thus proving that the negative reaction to the film is simply because it's just a shitty film.